Tyler Lagaly is a lead product designer working across AI, automation and B2B SaaS — from first prototype to shipped at scale.

Work

1. 

   01 Case study · Society

   AI career coach onboarding

   • AI
   • Onboarding
   • 2026

   Raised onboarding completion from 24% to 72% by replacing an open-ended chat with structured tracks, and putting AI where it adds value

   2472%View case study

   

   
2. 

   02 Case study · Hifive

   Pivot to product-market fit

   • 01
   • Research
   • 2023

   Turned a stalled co-selling tool into a warm-intro product founders actually used, by designing around the people who make the intros

   +42%View case study

   

   
3. 

   03 Case study · Zapier

   Supporting SMB workflows

   • Strategy
   • Systems
   • 2022

   Set the product vision for how small businesses automate whole workflows, shaping the roadmaps of three new product teams

   3 teamsView case study

   

   
4. 

   04 Case study · Zapier

   Draft & Publishing

   • Scale
   • Systems
   • 2021

   Let people edit live automations safely, cutting average Zap downtime from 1.7 days to under an hour

   −53%View case study

   

   
5. 

   05 Case study · Indeed

   Launching Indeed Insider

   • 01
   • Research
   • 2020

   Gave small employers a way to hear from their own employees and fill empty company profiles, reaching an employer NPS of 75

   NPS 75View case study

   

   

1. 06Accountability MVP, at Outcome — AI-assisted team updatesAI · 01 · 2025MVPMVP+

   Designed the MVP for an accountability platform, from founder discovery interviews to a working prototype.

   AI · 01 · 2025

   • 
   • 

2. 07App Directory redesign, at Zapier — Landing page & AI navigationAI · Navigation · 2025LaunchedLaunched+

   Redesigned the App Directory landing page around Zapier’s “most connected AI platform” positioning, with new navigation across integrations, AI, custom connections and built-in tools, plus expanded semantic search.

   AI · Navigation · 2025

   • 
   • 

3. 08Startup discovery, at Harmonic — Data viz and filtering for VCsData viz · Filtering · 2022Design systemDesign system+

   Designed data visualization and filtering that made startup discovery simpler for top-tier VC firms, and built the component library.

   Data viz · Filtering · 2022

   • 
   • 

4. 09Zap organization, at Zapier — Folders, labels and bulk actionsIA · Systems · 2021Q3 2021Q3 2021+

   Designed how people organize their Zaps: subfolders with breadcrumb navigation, shared folders with labels and members, and multi-select bulk actions.

   IA · Systems · 2021

   • 
   • 

5. 10Canvas Builder, at Zapier — Visual documentation for ZapsResearch · Prototype · 2021+47%plus 47 percent+

   Turned research on how teams understand and share their automations into a visual prototype for documenting and collaborating on Zaps.

   Research · Prototype · 2021

   • 
   • 

6. 11Multi-Zap workflows, at Zapier — Workflow builder conceptConcept · Systems · 2021ConceptConcept+

   Explored a workflow builder for processes that span several Zaps: multiple triggers, paths and checkpoints on one canvas, with step details in a side panel.

   Concept · Systems · 2021

   • 
   • 

7. 12Task history, at Zapier — Usage reporting and status filteringData viz · Filtering · 2021ReportingReporting+

   Redesigned how people see what their Zaps used: filters for date, Zap, app, folder and owner, task totals with a usage chart, and a task log with clearer status filtering.

   Data viz · Filtering · 2021

   • 
   • 

8. 13App connections, at Zapier — Manage and repair connected accountsAdmin · Systems · 2021AdminAdmin+

   Designed a home for app connections: every app with its connection and Zap counts, views for shared, custom and admin access, and tests that flag what needs reconnecting.

   Admin · Systems · 2021

   • 
   • 

9. 14Template submission, at Zapier — Build, submit and review Zap templatesPartners · Flow · 2021PartnersPartners+

   Designed the flow for building a Zap template and submitting it for review, including where partners track status and what they see when a template is sent back.

   Partners · Flow · 2021

   • 
   • 

10. 15Zap details page, at Zapier — A home page for every ZapIA · Data viz · 2020Audit trailAudit trail+

    Gave each Zap its own page: an overview, task usage by status, run history and a change log of who edited what, with common actions a click away.

    IA · Data viz · 2020

    • 
    • 

11. 16Franchise hiring tools, at Indeed — Incubated, then adopted as Indeed Central01 · Incubator · 2019AdoptedAdopted+

    Led design for franchise hiring tools that Indeed adopted from its incubator as Indeed Central, which became a full team.

    01 · Incubator · 2019

    • 
    •